What you can do, or dream you can, begin it.
Boldness has genius, power, and magic in it.
Only engage, and then the mind grows heated.
Begin it, and the work will be completed!
— Johann Wolfgang von Goethe, Faust
Content Marketing & Startups
Starting a business is hard work. Getting started in content marketing can be equally hard. Combine the two, and you’ve got a challenge on your hands.
Yet content marketing is the perfect way to start – or restart – a business. The key to success is simple:
You can do this. I’m going to show you how.
Let’s start your Journey
Your Content Marketing Startup journey will take you from where you’re at to where you need to be in order to successfully use content marketing in your business startup.
Think of it as a transformation: I’ll take you through five stages of growth as you learn how to:
Focus – Aim – Create – Convert – Enhance
with practical content strategies and tactics meant for smaller B2B businesses. (B2C businesses can benefit, too.)
Get subscribers for your first email list – 7 proven steps
Should you go it alone or add founding partners? Look for these signals.
The science and art of getting a response on landing pages
These are “affiliate links.” If you click one and purchase the item, I’ll receive an affiliate commission. Please note that I only recommend products and services on this site with which I have direct experience and that I’ve found to be useful.
My most essential ebook
HOW CONTENT MARKETING IS LIKE ONLINE DATING
(BUT ISN’T A ONE-NIGHT STAND)
Content marketing is like a first date. If all you do is talk about yourself, there won’t be a second date.David Beebe
Online Learning -- Totally Free
One content marketing lesson a week, gratis.
Join the class. It couldn't be simpler!
Social Media Checklist
9 step social media checklist for startups:
How to talk with your tribe